Duya
Xiaohongshu marketing campaign for Duya billiards hall in Sydney, driving brand awareness and venue information sharing in the Chinese community
Visit WebsiteAbout Duya
Duya is a premier billiards hall located in Sydney, Australia, offering high-quality tables and a welcoming environment for billiards enthusiasts. The venue provides an authentic billiards experience for both casual players and serious competitors in the Sydney area.
The Challenge
Duya needed to increase brand exposure in Sydney and effectively share billiards hall information with the local Chinese community. As a newer venue, they required a strong online presence to attract customers and establish their brand in the competitive entertainment market.
Our Solution
A strategic approach to transform Duya's digital presence
Strategic Planning & On-site Shooting
Carefully planned content strategy with professional on-site photography and videography, capturing the authentic atmosphere and experience of the billiards hall.
Modern Design & Editing
Applied contemporary design aesthetics and editing techniques aligned with current market trends, delivering polished and complete content creation materials.
KOL/KOC Collaboration
Partnered with lifestyle and entertainment influencers for authentic store visit content, combining professional production with influencer reach.
The Results
Campaign launched in November 2025, with data continuously growing. Current results show 30K+ impressions, 1K+ engagements, and 100+ inquiries, with metrics expected to increase as the campaign matures.
Campaign Highlights
Services Delivered
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