SweetHome Blinds
Dedicated event microsite for SweetHome Blinds, combining premium brand storytelling, Stripe deposits, and deadline-based promotional offers
Visit WebsiteAbout SweetHome Blinds
SweetHome Blinds is a boutique window furnishings brand delivering bespoke curtains and blinds for premium residential spaces. For its Elm Lane campaign, the business needed a standalone digital experience that could present curated packages for a specific development while still reflecting the polish, warmth, and trust signals of the main brand. The microsite also needed to demonstrate the brand's design capability in a way that felt elevated rather than promotional.
The Challenge
SweetHome Blinds needed a dedicated campaign website that sat outside the main website for a time-sensitive residential event. The experience had to stay visually aligned with the parent brand, guide residents through floor-plan-specific packages, calculate event-only offers, collect deposits securely, and automatically stop promotional pricing when the event deadline passed. Managing those steps manually would have created operational overhead and too much room for pricing or timing errors.
Our Solution
A strategic approach to transform SweetHome Blinds's digital presence
Brand-Led UI/UX
Designed a premium event microsite that carried SweetHome Blinds' visual identity into a dedicated campaign environment, using refined typography, warm neutral tones, and a polished layout to reinforce trust and brand quality.
Guided Package Experience
Structured the journey around a clear multi-step flow so Elm Lane residents could move from dwelling type to package selection with minimal friction while still seeing curated options that felt tailored to their new home.
Stripe + Timed Offer Logic
Implemented Stripe-based deposit collection alongside offer logic that calculated event discounts and enforced a hard cutoff time, ensuring special pricing expired automatically at the right moment.
The Results
The final delivery gave SweetHome Blinds a standalone event microsite that stays consistent with the main brand while serving a distinct campaign objective. Prospects can explore curated packages, review floor-plan-specific options, and secure their selection through Stripe deposit payments inside a polished event journey tailored to Elm Lane residents. Time-limit setup removes manual discount handling and ensures time-sensitive offers end exactly when the event window closes.
Services Delivered
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